In the recession XE "recession, ezboard.com XE "ezboard" had some rough times, but its management was able to reverse the trend and continuing growing. In an interview with Jim Cashell XE "Cashell, Jim" (Cashell, 2002), Vanchau remarks:

18 months ago, we realized that we were on the road to bankruptcy and we needed to change course. We did that. In a short year, we shifted our revenue model from purely advertising XE "web sites:advertising" to almost entirely subscription. We also doubled our number of communities created to over 1 million and tripled our number of registered users, now over 8 million.

Ultimately, the key to the board's abiding success and exponential growth in a highly...

As Vanchau notes in a 2001 interview, ezboard is free to users (meaning, supported by advertising) because he wanted to make the barriers to creating online communities as low as possible. Communities are as unique as the people creating them. A number of ezboard's communities cannot, or prefer not to, have advertising as a part of their sites. ezboard will honor those preferences by introducing a low cost subscription option - providing the service, ad free - beginning in July of 2002.
A jetBlue is a low-fare, low-cost passenger airline, which provides high-quality customer service. jetBlue, which started